Realization of an advertisement for the software management suite in the American IT magazine ITAK on DIN A4. The magazine has an edition of approx. 60.000 pieces. The colours, enterprise logo as well as software logo are supposed to be integrated.

The customer was dependent on a fast realization. The draft was elaborated in corporation with the customer. As an eye candy a photo was selected where a model directs the line of vision right onto the advertisement. On top the heading was cleverly harmonized according to the contents of the image. The colour was used according to the colour references of the Softwaremanagement.org ITS. Through the turquoise area in combination with orange a complementary contrast arises. We attached importance on a simple and clear typography.